Some collaborations need a lengthy explanation. This one does not. When Loes Brussen met Dyanne Beekman, the connection was immediate. Two women, two labels, one shared conviction about what style actually means.
When style finds its match, you feel it before you can explain it. Last Friday, Frank and Lucie founder Loes Brussen and Dyanne Beekman came together for a day that felt less like a brand event and more like a natural continuation of a conversation already in progress. Two women who see the world the same way. Who build the same way. Who believe that what you wear should always feel like a deliberate choice.
The connection was not planned. It grew from recognition. A shared sensibility about quality, about restraint, about the difference between dressing to follow and dressing to express.
Pieces that are right
The DYANNE label does not believe in large collections. It believes in pieces that are simply right. A denim jacket that sits perfectly. Trousers that work with everything. Clothing that flatters every woman who wears it, without trying too hard. For Loes, that approach felt immediately familiar. It is the same philosophy that has shaped Frank and Lucie from the very beginning: fewer pieces, more intention. Frames you reach for every single day.
For the shoot, Dyanne wore the PLEUN pantalon from her own collection. Loes wore the CHENNA denim jacket, also DYANNE. Both wore Frank and Lucie frames throughout. Loes in her beloved Eyebright, Dyanne in the frame that came directly out of this collaboration. Nothing was styled to impress. Everything was styled to feel right.
Meet the DYANNE
Some frames arrive fully formed. The DYANNE is one of them. Inspired by a vintage frame discovered in a small Parisian boutique, it balances femininity with a bold, timeless edge. Strength with elegance. Exactly what you would expect from two women who refuse to choose between the two.
Dyanne and Loes shaped the design together, and it shows. The frame carries a confidence that is quiet rather than loud, distinctive without being decorative. It is, in the truest sense, a frame that reflects a shared belief: every woman deserves to feel confident, stylish and entirely herself.
Glasses: Dyanne - Dyanne beige
The DYANNE is available as a reader, blue light and sunglass, in four colours: Grey Perle, Island Fantasy, Dyanne Beige and Dyanne Brown. Complete the look with the Metal Chain Dyanne, a chain designed to match the frame and carry it the way it deserves.
Style beyond trend
What makes this collaboration feel coherent rather than commercial is a shared resistance to fashion as a numbers game. Neither brand chases volume. Neither follows the calendar of trends. Both are built around the conviction that style is not about what is current. It is about knowing who you are and dressing accordingly.
That is what Frank and Lucie readers, sunglasses and accessories are designed around. Glasses that feel like a choice, not a compromise. And it turns out, that is exactly what DYANNE believes too.
Discover more
Curious about the full story? Read the conversation with Loes on Dyanne's platform. Or explore the Frank and Lucie lookbook for more visual stories from the brand.
Glasses worn: Dyanne - Dyanne beige
The DYANNE x Frank and Lucie collection is available from the 18th of may.
