Become a Frank and Lucie Partner

A stylish addition to your boutique, concept store, pharmacy or optician's store

Frank and Lucie is a Dutch eyewear brand with a clear mission: reading glasses should never be dull. Our collection combines timeless design with comfort and quiet luxury. Created for people who value quality, aesthetics and individuality.

We design high-end ready readers, screen glasses and sunreaders. But Frank and Lucie is more than eyewear. With elegant accessories like chains, bagmirrors, brooches and more, we offer a complete lifestyle around vision. We call it an eyestyle brand.

Each piece is crafted with care using tactile materials, flattering shapes and subtle colour stories that resonate with a modern, self-aware audience.

Want to become e retailer

Our way of working

Timeless design with loyal customers
Our brand is available in boutiques, concept stores, pharmacies, interior design stores and optician's stores. A broad and growing network chooses Frank and Lucie for its character, consistent sell-through and stylish presentation.

A Dutch brand with international flair
Rooted in the Netherlands and recognised by the press. Worn by tastemakers and influencers. Frank and Lucie has quietly become a name to know.

High turnover per square metre
Our compact collection takes up minimal shelf space while delivering strong margins. We don’t work with seasonal sales. We offer durable value, supported by thoughtful in-store materials.

Elegant products with strong storytelling
Each model tells its own story. Combined with our accessories, cases and pouches, they form a coherent and refined presentation that elevates your assortment.

A growing need, a stylish response
Customers need reading glasses earlier in life than ever before. Frank and Lucie transforms that necessity into a desirable product. One that people love to buy, wear and gift.

Your benefits as a reseller

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1 Strong revenue per square metre
2 No markdowns or clearance sales
3 Compact stock and high rotation
4 A new source of returning customers
5 A premium look and feel with emotional appeal
6 Appears regularly in the media and online
7 Accessories and POS materials available
8 Tailored support where needed

Elegant retail displays

Frank and Lucie collections are presented in carefully designed displays that bring elegance and clarity to your store.

Compact, refined and easy to integrate in any retail environment.

Let's connect

Interested in joining the Frank and Lucie world?
Reach out to Robert or Monique. We would love to hear about your store and help you create a presentation that fits your brand and space.

A brand with character

Frank and Lucie regularly appears in lifestyle media, fashion editorials and influencer content.

Our brand resonates with readers who value aesthetics, culture and quality.

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